Summary
Marketing major with course work and experience in guerrilla
marketing techniques and small business marketing.
Career Goal
Marketing for a services-oriented small business or a government
agency working with small businesses.
Rationale:
Small businesses are the economic engine of the present and future.
A dynamic business environment requires constant change and
innovation on the part of the small business owner. I have an
interest in being part of the creative process that allows the small
business to compete against large competitors and also in the
international arena.
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Education
I
am a candidate to graduate with a marketing degree from the Trelane
College Department of Business. This course of study will prepare me
for immediate work in the marketing field. I am experienced in
several computer applications, including Word, Excel, and Access,
and currently I am learning FrontPage for Web development.
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My specialization
in Small Business Marketing has given me the basic knowledge to
quickly integrate into a new job. Small Business Marketing has
introduced me to knowledge of marketing fundamentals, international
marketing, and statistical analysis.
Courses Completed or In Progress during Junior
and Senior Years
|
Semester |
Courses |
Credits |
|
First
Semester
Junior |
Services Marketing |
4 |
|
Sociology 102 |
3 |
|
Introduction to Small Business Marketing |
4 |
|
Business Marketing |
4 |
|
Second
Semester
Junior |
Creative Marketing |
4 |
|
German 204 |
3 |
|
Entrepreneurship |
4 |
|
Financial Analysis |
4 |
|
Third
Semester
Senior |
International Marketing |
4 |
|
Advanced Small Business Marketing |
4 |
|
Advanced Services Marketing |
3 |
|
Statistical Analysis in Business |
3 |
|
Fourth
Semester
Senior |
Senior Group Project Marketing |
4 |
|
Advanced International Marketing |
3 |
|
Creative Writing |
3 |
|
Advanced Statistical Analysis in Business |
3 |
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Internships
In the summer of 2005, I interned at McKennen Creative Consultants in
the companys Small Business division.
Responsibilities included clerical tasks, attending
planning and design meetings, working directly with customers on
marketing projects, and assisting in project management tasks. I was
exposed to all aspects of marketing products and services for small
businesses, including market analysis, marketing plans, and
advertising.
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Experience
Summer Intern, McKennen Creative Consultants, Portland,
Oregon
June 2005 August 2005
Clerk, California Department of Motor Vehicles, Sacramento,
California
June 2004 August 2004
·
Assisted with planning of traffic-flow patterns within remote
offices
·
Assisted with design of literature provided to customers
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Honors and Awards
Trelane
College Entrepreneurs Student of the Year 2004
Future Entrepreneurs Honor Society
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Related Extracurricular
Activities
2004 2005 Trelane College Business Club
2005 Trelane College Entrepreneurs Vice President
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